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Featured

vechit

Redefining Sustainability: The Marketplace for Traditional and Pre-Loved Fashion

Technologies

React Native, ReactJS, NodeJS, MangoPay, Ship Engine, AWS, Firebase

Industry

RETAIL

Platform

Mobile & Web

Team

6 Member

Timeline

2 year

Services Provided

Mobile Application Development

Cross-Platform App Development

Sustainable Marketplace Solutions

User-Centric App Design and Development

Bussiness Challenges

Vechit was created to address a unique problem faced by individuals and families across the UK: what to do with clothes that were worn once or twice but no longer needed. This challenge was particularly acute for traditional outfits, which are often bought for specific events but are rarely reused.

Lack of Dedicated Platforms for Traditional Outfits
Most reselling platforms cater to general fashion but lack a focus on traditional wear. Vechit identified this niche but valuable market gap, especially for users looking for eco-friendly options.

Difficulty in Finding Buyers for Barely Worn Clothing
Traditional outfits are expensive, yet they are often used only for one-time occasions like weddings or festivals. Finding buyers for these items had always been a major challenge.

Need for an Intuitive Bargaining System
Unlike fixed-price marketplaces, selling pre-loved items often involves negotiation. Vechit needed a custom solution for users to make offers and bargain in real-time while maintaining ease of use.

Ensuring Seamless Cross-Platform Accessibility
In today’s mobile-first world, reaching users on both Android and iOS devices is critical. Building a robust yet uniform experience across platforms posed a technical challenge.

Aligning with the Sustainability Movement
Incorporating features and messaging that highlighted the eco-friendly benefits of reselling clothes was essential to attract users interested in sustainable fashion.

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Decreased loading time across all pre-cached pages.

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Increase in conversion rates.

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To load PWA and enables checkout within 20 seconds.

Solution

To overcome the challenges and deliver an innovative, sustainable marketplace app, Vechit and its development team adopted a multi-faceted approach:

Focused Marketplace for Traditional and Hardly Worn Clothes
Vechit became a niche platform catering exclusively to users looking to buy or sell traditional and pre-loved clothes. The user experience was designed to make listing and finding such items quick and easy.

Bargaining and Offer Mechanism
A built-in feature allowed buyers and sellers to negotiate prices interactively. This system was seamlessly integrated into the app's workflow, providing users with flexibility while maintaining security.

Streamlined Listing Process
The app offered an intuitive process for users to upload items, including fields for item descriptions, photos, and pricing. This simplified the reselling process, making it accessible to users of all ages and tech proficiency levels.

Cross-Platform Development with React Native
React Native was chosen as the development framework, enabling a single codebase for both Android and iOS apps. This approach reduced development costs and ensured feature parity across platforms.

Sustainability-Centric Messaging and Features
Eco-conscious messaging was embedded throughout the app, emphasizing the benefits of reducing waste. Additionally, Vechit encouraged users to donate or recycle items that couldn't be sold.

Technology Used

The app leveraged a combination of advanced technologies to ensure seamless performance, scalability, and user satisfaction:

React Native: Enabled efficient cross-platform app development with a single codebase for Android and iOS.

ReactJS: Provided a responsive and visually engaging frontend for user interaction.

NodeJS: Ensured a scalable backend for managing large volumes of user activity, including listings and transactions.

MangoPay: Integrated for secure online payments, supporting instant payouts and streamlined payment workflows.

Ship Engine: Facilitated product delivery, order tracking, and process automation for efficient logistics.

AWS (Amazon Web Services): Hosted the application with scalable cloud infrastructure to support growing user demands.

Firebase: Used for real-time database operations and secure user authentication.

Detailed Insights

Understanding the Market for Traditional Outfits
Traditional clothing is often reserved for special occasions like weddings, religious ceremonies, or cultural events. Such outfits are not part of everyday wardrobes and are rarely reused. Vechit identified this challenge and created a platform that allowed users to declutter while also providing buyers with affordable, high-quality traditional attire.

Encouraging Community-Driven Sustainability
Vachit’s approach wasn’t just about selling clothes; it was about promoting a circular economy. The app allowed sellers to share the stories behind their items, creating a deeper connection between buyers and sellers.

Empowering Sellers with Seamless Features
Sellers could easily upload items, track offers, and communicate with buyers, all through the app. Features like suggested pricing and data-driven insights further empowered users to make informed decisions.

Ensuring Buyer Satisfaction
For buyers, the app provided a curated experience, allowing them to filter searches by category, size, and price. The bargaining feature was a game-changer, offering buyers the flexibility to negotiate deals in real-time.

Reducing Environmental Impact
By encouraging the reuse of clothes, Vechit significantly reduced the environmental footprint associated with fast fashion. The platform also educated users on the environmental benefits of buying secondhand.

Conclusion/Impact

Vechit has revolutionized the way people view secondhand clothing, particularly traditional outfits. By offering a dedicated platform, seamless features, and a focus on sustainability, the app has empowered users to declutter responsibly while promoting eco-friendly practices. As a result, Vechit has established itself as a leading marketplace in the UK for pre-loved fashion, driving both economic and environmental impact.

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